The brand new consecration of the Nationwide Vacationer Workplace of Morocco (ONMT). Viajar journal, one of many prestigious Spanish magazines specializing in tourism and journey, named Morocco “the most effective new sustainable vacation spot for 2022-2023” on Tuesday in Madrid throughout an occasion organized by the Actual Fabrica de Tapices.
The prize was introduced to Adel El Fakir, Normal Supervisor of ONMT, Josep Palau, Director of Viajar journal, within the presence of Ms. Karima Benjaich, Moroccan Ambassador to Spain, throughout a networking occasion attended by prime prescribers and Iberian and Latin American tourism operators, and likewise representatives of the career in Morocco, similar to Hamid Bentacher, President of the Nationwide Confederation of Tourism, Lahsen Zelmat, President of the Nationwide Federation of the Resort Trade and Mohamed Semlani, President of the Nationwide Federation of Journey Businesses.
On this event, Adel El Fakir, CEO of ONMT, mentioned: “It’s a nice honor to obtain this award, which consecrates the efforts of the Kingdom of Morocco within the discipline of sustainable tourism. This recognition reinforces the affect of the Morocco model by means of the attributes of sustainability and duty that vacationers around the globe are extremely delicate to.
This occasion was a possibility to draw the eye of greater than 250 senior managers of tour operators and airways and current to them the actual supply of the Moroccan vacation spot represented by the brand new model “Morocco – Land of Mild”.
This assembly made it doable to consolidate the achievements of the Mild Tour organized on June 21, 2022 in Madrid, and to verify the efficiency of Morocco within the Spanish market, the market chief when it comes to restoration efficiency for 2019 (98% on the finish of November 2022).
A chance to recall the distinctive outcomes of the final communication marketing campaign aimed on the Spanish market. With an impression price of 74%, it achieved a satisfaction degree of 91% and nearly 90% of respondents expressed an curiosity in visiting Morocco. This has introduced Morocco many awards, such because the award for “Finest Worldwide Promoting Marketing campaign in Spain” and the award for “Finest Culinary Vacation spot”.
With this new distinction awarded by Viajar journal, ONMT consolidates its technique on this market of geographic and cultural proximity, a strategic marketplace for Morocco as a vacation spot representing an vital pool of greater than 20 million vacationers.
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